It's Not Enough - At California Springs, we don't think it's enough just to make an exciting line of innovative products, we feel it's also our responsibility to assist the salesperson, the art director, the event planner, the creative and promotional directors use these bottles to their full potential.
Blog This! - In addition, we have taken on a responsibility to help our industry as a whole. We have created a helpful blog site called "Selling Promotional Products". It can be found at http://advertisingspecialty.blogspot.com. The tips and sales methods shown are specifically designed for the promotional products business. Recent topics have been, "Credit and Collections", "Cleaning up the List", "Gold Mining", "Best Books on Selling", "Competition? What Competition?" & "Get Out of Bed!"
We at California Springs hope these ideas will increase your sales of water bottles and other great advertising specialty items.
Check back here often. We'll be updating this with even more great ideas on a regular basis.